Books

The Inspiring Leader: Unlocking the Secrets of How Extraordinary Leaders Motivate

John Zenger, Joseph Folkman and Scott Edinger discovered, through an extensive study conducted over four years, that leaders who possessed the ability to inspire and motivate outperformed all others. The authors found that the impact of inspiring and motivating others is consistent across different kinds of organizations and within different cultures. The Inspiring Leader reveals the authors’ newest proprietary research on how top leaders inspire teams to greatness. It discusses the behaviors exhibited by the most successful leaders and includes advice on how to implement them. Drawing from statistically significant data and objective empirical evidence…

The book shows how to:

  • Establish a clear vision and direction
  • Use the power of emotions
  • Create stretch goals for your team
  • Foster innovation and risk taking
  • Encourage teamwork and collaboration
  • Champion change, and much more

Zenger, Folkman, and Edinger lay out the strategies and concepts used by the world’s greatest leaders to motivate their teams. With The Inspiring Leader as your guide, you will learn how to put those strategies to work in your own business.

“Jack Zenger, Joe Folkman and Scott Edinger have taken the study of leadership to a new level. I have the highest respect for them. Rather than just sharing “platitudes” about effective leadership based upon anecdotal data – or making “inferences” about effective leadership based upon studies involving college students – they have actually conducted research on leadership effectiveness involving over 200,000 respondents who work with real leaders in real organizations.”


Marshall Goldsmith
Bestselling Author of
“What Got You Here Won’t Get You There: How Successful People Become Even More Successful”